gOOD
FRIENDS
(Soho, New York City)
Design studio built on good ideas & better relationships.
(About)
DESIGN
YOU
CAN
TRUST.
Good Friends was built on the belief that great design starts with real relationships. Partnerships are formed with brands that align in values, helping them tell honest, rooted stories through strategy-led design. The work goes beyond aesthetics, aiming to amplify identity, strengthen community, and create lasting impact. Every project is shaped by collaboration, intention, and a deep respect for the culture clients move in.
(Clients)
(Selected Work)
(01)
Projects
See what happens when great ideas and real partnerships meet.
(What we do)
(02)
Services
Explore the ways brands show up with intention, connect with clarity, and leave a lasting mark.
Branding
Identity
Visual storytelling that brings your brand to life with clarity and confidence.
(
Branding Services
)
Brand Discovery
Brand Positioning
Visual Identity Design
Brand Guidelines
Apparel
Design
From concept to cut, apparel that connects and converts.
(
Apparel Design Services
)
Cut & Sew Design
Graphic Tee Design
Full Apparel Design Concepts
Strategy & Planning
Advertising
Design
Creative built for impact, rooted in clarity and purpose.
(
Advertising Design Services
)
OOH
Event or Launch Collateral
Social Content
Digital Ad Campaigns
gOOD
FRIENDS
(Soho, New York City)
Design studio built on good ideas & better relationships.
(About)
DESIGN
YOU
CAN
TRUST.
Good Friends was built on the belief that great design starts with real relationships. Partnerships are formed with brands that align in values, helping them tell honest, rooted stories through strategy-led design. The work goes beyond aesthetics, aiming to amplify identity, strengthen community, and create lasting impact. Every project is shaped by collaboration, intention, and a deep respect for the culture clients move in.
(Clients)
(Selected Work)
(01)
Projects
See what happens when great ideas and real partnerships meet.
(What we do)
(02)
Services
Explore the ways brands show up with intention, connect with clarity, and leave a lasting mark.
Branding
Identity
Visual storytelling that brings your brand to life with clarity and confidence.
(
Branding Services
)
Brand Discovery
Brand Positioning
Visual Identity Design
Brand Guidelines
Apparel
Design
From concept to cut, apparel that connects and converts.
(
Apparel Design Services
)
Cut & Sew Design
Graphic Tee Design
Full Apparel Design Concepts
Strategy & Planning
Advertising
Design
Creative built for impact, rooted in clarity and purpose.
(
Advertising Design Services
)
OOH
Event or Launch Collateral
Social Content
Digital Ad Campaigns
gOOD
FRIENDS
(Soho, New York City)
Design studio built on good ideas & better relationships.
(About)
DESIGN
YOU
CAN
TRUST.
Good Friends was built on the belief that great design starts with real relationships. Partnerships are formed with brands that align in values, helping them tell honest, rooted stories through strategy-led design. The work goes beyond aesthetics, aiming to amplify identity, strengthen community, and create lasting impact. Every project is shaped by collaboration, intention, and a deep respect for the culture clients move in.
(Clients)
(Selected Work)
(01)
Projects
See what happens when great ideas and real partnerships meet.
(What we do)
(02)
Services
Explore the ways brands show up with intention, connect with clarity, and leave a lasting mark.
Branding
Identity
Visual storytelling that brings your brand to life with clarity and confidence.
(
Branding Services
)
Brand Discovery
Brand Positioning
Visual Identity Design
Brand Guidelines
Apparel
Design
From concept to cut, apparel that connects and converts.
(
Apparel Design Services
)
Cut & Sew Design
Graphic Tee Design
Full Apparel Design Concepts
Strategy & Planning
Advertising
Design
Creative built for impact, rooted in clarity and purpose.
(
Advertising Design Services
)
OOH
Event or Launch Collateral
Social Content
Digital Ad Campaigns